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BroadfastB2B

Industries

Industries We Help Reach New Buyers

We work with technical product companies whose buyers are other businesses: manufacturers, distributors, OEMs and industrial service providers. Below is where we most often work, what those buyers look like and how we approach each one.

Industries Broadfast B2B works with

Bearings and Power Transmission

Bearings, couplings, belts, chains and drive components.

Bearing and power transmission products fit an unusually wide range of equipment, which is exactly why visibility is the constraint rather than product suitability. We identify the machinery builders, repair specialists and distributors whose equipment uses your sizes and types, and introduce your range with the technical detail those buyers ask for first.

Potential buyers

  • Machinery manufacturers
  • Electric motor repair companies
  • Conveyor manufacturers
  • Agricultural equipment companies
  • Industrial distributors
  • Maintenance providers

Example product groups

  • Ball bearings
  • Roller bearings
  • Pillow block bearings
  • Couplings
  • Belts
  • Pulleys
  • Chains
  • Sprockets

Electric Motors and Drives

Motors, gearmotors, drives and control components.

Motor and drive purchasing splits between OEMs specifying at design stage and distributors serving replacement demand. The two buy on different criteria, so we treat them as separate segments and approach each with the frame sizes, efficiency classes and lead times that matter to them.

Potential buyers

  • OEM machine builders
  • Pump and compressor manufacturers
  • Motor repair and rewind shops
  • Industrial distributors
  • Panel builders and system integrators
  • Facility maintenance contractors

Example product groups

  • AC and DC electric motors
  • Gearmotors
  • Variable frequency drives
  • Servo motors
  • Explosion-proof motors
  • Motor starters and controls
  • Brakes and clutches

Hydraulics and Pneumatics

Cylinders, valves, pumps, fittings and air preparation.

Hydraulic and pneumatic components sell on availability, specification match and technical support. We research the equipment manufacturers, mobile machinery builders and fluid power distributors working in your pressure ranges and port configurations, and open the conversation there.

Potential buyers

  • Mobile equipment manufacturers
  • Machine tool builders
  • Fluid power distributors
  • Hydraulic repair shops
  • Agricultural and construction OEMs
  • Industrial maintenance companies

Example product groups

  • Hydraulic cylinders
  • Directional and control valves
  • Hydraulic pumps and motors
  • Pneumatic actuators
  • Air preparation units
  • Hoses and fittings
  • Power units

Pumps and Compressors

Process pumps, compressors and related equipment.

Pump and compressor buyers are usually solving for a duty point, a medium and a service interval. We identify process plants, OEMs and distributors whose applications match your curves and materials, rather than contacting every company that has the word 'pump' in its listing.

Potential buyers

  • Process and chemical plants
  • Water and wastewater contractors
  • OEM equipment manufacturers
  • Industrial distributors
  • Food and beverage producers
  • Service and repair providers

Example product groups

  • Centrifugal pumps
  • Positive displacement pumps
  • Submersible pumps
  • Air compressors
  • Vacuum pumps
  • Booster systems
  • Seals and spare parts

Machinery and OEM Equipment

Complete machines, production lines and custom builds.

Machine sales are long, technical and reference-driven, so the goal is a credible introduction to the right technical contact, not volume. We research plants running the processes your machines serve and open a conversation with the people responsible for that line.

Potential buyers

  • Manufacturing plants
  • Contract manufacturers
  • Packaging companies
  • Automotive and aerospace suppliers
  • System integrators
  • Machinery importers and agents

Example product groups

  • Production machinery
  • Packaging equipment
  • Material handling systems
  • Custom-built machines
  • Machine components and assemblies
  • Retrofit and upgrade kits

Industrial Automation

Controls, sensors, PLCs and integration components.

Automation components reach the market through integrators and panel builders as much as through end users. We map both routes and introduce your products where the specification decision is actually made.

Potential buyers

  • System integrators
  • Panel builders
  • OEM machine builders
  • Manufacturing plants
  • Automation distributors
  • Engineering contractors

Example product groups

  • PLCs and controllers
  • HMI and operator panels
  • Sensors and encoders
  • Industrial networking components
  • Safety and relay products
  • Motion control equipment

Conveyor Systems

Belt, roller and modular conveying equipment.

Conveyor components sell into both new line builds and ongoing replacement demand. We research the system builders, warehouse contractors and plants whose material and throughput match your equipment, and introduce your range to both sides of that demand.

Potential buyers

  • Warehouse and logistics operators
  • Food processing plants
  • Mining and aggregate companies
  • Packaging line builders
  • System integrators
  • Industrial distributors

Example product groups

  • Belt conveyors
  • Roller conveyors
  • Modular belt systems
  • Conveyor rollers and idlers
  • Drive and tail pulleys
  • Belting and accessories

HVAC and Ventilation

Fans, blowers, air handling and ventilation equipment.

HVAC and ventilation products move through contractors, OEMs and distributors, each buying on different terms. We segment accordingly and introduce your equipment with the airflow, pressure and efficiency data those buyers evaluate.

Potential buyers

  • Mechanical contractors
  • OEM equipment manufacturers
  • Building services companies
  • Industrial plants
  • HVAC distributors
  • Facility management providers

Example product groups

  • Industrial fans and blowers
  • Air handling units
  • Ventilation equipment
  • Heat exchangers
  • Ducting components
  • Dampers and louvres

Filtration and Process Equipment

Filters, separation and process equipment.

Filtration is consumable-driven, which makes recurring supply relationships the real prize. We identify plants and OEMs whose processes and media match your products, and position your range for the replacement cycle rather than a one-off order.

Potential buyers

  • Process and chemical plants
  • OEM equipment manufacturers
  • Water treatment contractors
  • Food and pharmaceutical producers
  • Industrial distributors
  • Maintenance and service companies

Example product groups

  • Industrial filters and elements
  • Filter housings
  • Separation equipment
  • Dust collection systems
  • Process vessels
  • Replacement media and cartridges

Cutting Tools and CNC Equipment

Tooling, workholding and CNC machine products.

Tooling buyers judge on cost per part and consistency, and they buy repeatedly. We research machine shops, contract manufacturers and tooling distributors working the materials your tools are built for, and introduce your range where it can be trialled on a real job.

Potential buyers

  • CNC machine shops
  • Contract manufacturers
  • Automotive and aerospace suppliers
  • Tooling distributors
  • Die and mould makers
  • Machine tool builders

Example product groups

  • Carbide inserts and holders
  • End mills and drills
  • Workholding and fixtures
  • Tool holders and collets
  • CNC machine accessories
  • Measuring and inspection tools

Do not see your industry?

Broadfast B2B can evaluate additional technical and industrial product categories based on market suitability. If your products are sold to businesses rather than consumers, there is a good chance we can research the market for them.

Tell Us About Your Products

See How We Would Approach Your Market.

The one-week trial runs our research and outreach process on your own products, in a segment you choose. No service fee, and no commitment to continue.